The global sleep tourism market comprises therapeutic spa
and wellness retreats focusing primarily on providing restorative experiences
to relieve stress through sleep therapies, meditation, yoga and holistic
treatments. The market has seen substantial rise owing to benefits such as
enhanced mental well-being, reduced fatigue levels and increase in
productivity. Sleep deprivation has become highly prevalent due to fast paced
lifestyles and disruptive work schedules leaving little time for adequate
relaxation. This has given rise to the need for destressing holidays tailored
specifically for improving sleep quality.
The Global Sleep Tourism Market is estimated to be valued at
US$ 118.64 Bn in 2024 and is
expected to exhibit a CAGR of 7.8%
over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the global sleep tourism market are Welgrow Travels,
Carnoustie Ayurveda and Wellness Resort, Niraamaya Wellness Retreat, Atmantan
Wellness Center, Mekosha Ayurvedic Retreat, Ananda in Himalayas, Vana Retreat,
Somatheeram Ayurvedic Health Resort, Kairali Ayurvedic Healing Village, Nirvana
Naturopathy and Retreat, Soukya Holistic Health Center, Pureandcure ,
The Hotel Figueroa, Wellbeing Escapes, The Healthy Holiday Company, Black
Tomato, &Beyond, Six Senses Hotels Resorts SpasCh, Vacayou, and The
Park Hotels. The key players are focusing on facility expansion plans, new
service launches and mergers & acquisitions to consolidate
Global
Sleep Tourism Market Share presence.
The globally rising inclination towards health, wellness and mindfulness offers
lucrative opportunities for sleep tourism expansion. Asia Pacific has emerged
as a major region owing to availability of traditional sleep therapies at
affordable costs in countries such as India & Thailand. Europe is
anticipated to witness promising growth on the back of increasing preference
for soothing organic spa experiences in Scandinavian and Alpine regions.
North America is expected to garner substantial gains due rising health
consciousness and high discretionary spending on premium wellness packages.
Additionally, Latin America and Middle East & Africa are projected to
present remunerative prospects over the forthcoming years.
Market Drivers
Increasing stress levels associated with fast paced
lifestyles remains the key driver for global sleep tourism market. Growing
cases of sleep disorders due to erratic work schedules have augmented the need
for stress relieving and restorative vacation experiences centered around
improving sleep quality.
Market Restrains
High costs of therapeutic packages and lengthy travel
durations may challenge the market potential to a certain extent. Additionally,
limited advanced amenities and services in some regional destinations also act
as a restraint.
Segment
Analysis
The global sleep tourism market is dominated by wellness and
spa sub-segment. This is because people these days are more inclined towards
wellness and mindfulness retreats which focus on stress management, meditation,
yoga, and ayurvedic treatments to rejuvenate body and mind. These wellness
retreats offer sleep sessions, beauty treatments, healing therapies and
activities to promote peaceful sleep in serene surroundings away from everyday
chaos.
Regional Analysis: Asia Pacific
region dominates the global sleep tourism market owing to presence of many
wellness retreats and health resorts focused on ayurveda and traditional
therapies in destinations like India, Indonesia, Thailand etc. Countries like
India and Thailand have emerged as popular sleep tourism destinations offering
affordable spa packages and treatments based on their ancient healing
practices. Europe is another fastest growing region due to rising sleep tourism
trend in countries like Germany, Portugal, Czech Republic and Iceland known for
northern light sleep experiences.
Get More
Insights On- Global
Sleep Tourism Market
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